Working in highly regulated industries doesn’t mean you can’t be highly creative. I’ve brought a writer’s touch to everything from multi-page sales materials to mobile apps for Fortune 50 firms.
This In-Office conversation starter features simple, relatable categories on one side, with corresponding, thought-provoking questions on the other.
We created in-office posters to pique customers’ interest.
Our waiting-area flipbook brims with relatable financial anecdotes.
Our Style guide gently leads State Farm agents and agency partners towards smarter ways of talking about finances.
How do you bring to life a Vehicle Ownership Experience website? It’s all about empathizing with the driver.
Who says DM letters about rate reductions can’t be kind of cool?
If Uber Drivers didn’t know they needed better protection, now they do.
To reach new construction homeowners, we appealed to their olfactory senses.
Younger homeowners want a different kind of protection. I immersed myself in their world.
Here I empathized with small business owners and their financial and coverage needs.
Self-driving cars are coming fast. Here’s a smart way to use them today.